Social media video

Not only do you need to know what your audience wants to view, you need to know the experiences that engage them and how to ensure that devices such as the iPhone can take advantage of your online video. You also need to understand the demographic makeup of your viewers so that you can precisely target your potential clients. Having a large captive audience also opens opportunities to attract other advertisers and business opportunities.

Youtube, generates more traffic than Facebook, Myspace, Microsoft, and Wikipedia. Typical Youtube users spend three times as much time on Youtube as they do on search engine sites such as Google. So, it's no wonder that marketing on video sharing sites has become so popular. As with any other type of social media, one should respect the venue and try to provide something of real value - either entertaining or informational. This is not the place to air your traditional 30-second commercial. This is a place to be creative and reach out to your target audience.

The video itself is obviously important, however, leveraging your video involves embedding hyperlinks inside the video, managing subscription lists, optimizing keywords, understanding the best formats and codecs for each submission site, and knowing how to reach out to viewers and ultimately funnel them into your desired call-to-action.





We can help you with every step of the video generation from storyboarding, to filming/editing, to distribution, optimization and call-to-action on popular video sharing sites such as:

  • Youtube
  • Vimeo
  • Yahoo Video
  • Myspace Video
  • Facebook Video
  • Metacafe
  • Vimeo
  • Revver
  • DailyMotion
  • Blip TV
  • Brightcove
  • Veoh
  • Imeem

Social Media Video
Find out why so many companies are adding video to Google, Youtube and Facebook to increase sales and brand recognition.

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